We are living in an interesting era of digital economy development. On the wave of new technologies appeared a huge number of crypto-exchange exchanges and exchanger-sites, where people can buy or sell digital assets. Most do it without any basic idea, just trying to be in a trend, and, sometimes, do not even know how it works. Undoubtedly, crypto-currencies are gradually entering our daily life, covering, first of all, such areas as retail and electronic commerce. And the real advantages that the application of crypto-currency provides is a system of rewards not only for sellers but also for buyers.
The aim of the Araw project is to create a single ecosystem in which customers can receive constant rewards for their daily purchases without changing their preferences. The system will be simple and understandable for each user and does not require deep knowledge in the field of block-technologies and crypto-currency. The market of crypto-currency, as we know, is characterized by extreme volatility. Therefore, the developers of Araw have created an ecosystem in which, regardless of the current market situation, both sellers and buyers benefit.
Description of the project and the idea of creating
The Araw platform operates on the basis of the blockbuster ethereum and uses smart contracts in its work. This allows you to implement a reward system for all users of the platform, contributes to increasing customer loyalty, as well as creating value for stores participating in the ecosystem. The development team is confident that their decision will contribute to the transformation of the entire financial world for the better. To do this, they create the Araw platform, which transforms the retail and e-commerce sector, rewarding customers for their time and money spent on shopping.
Often, when it comes to buying things necessary for household use, people want to find advantageous offers, discounts or bonuses. Sometimes a few people can combine their purchases into one check to get a good discount. Sellers also do not stand still and come up with a large number of different bonus programs. But not all of these programs have a marketing success and can meet the growing needs of customers, as many of them are complex in time consuming. The pricing power is gradually shifting from buyers to sellers. That is why the Araw token is aimed at changing the experience of traditional purchases in the field of e-commerce through the creation of an alternative and more profitable approach. All members of the Araw ecosystem: token holders, sellers and buyers receive various rewards, thereby providing a stable and stable model of the system functioning and a high attractiveness for the clients of the platform. The Araw ecosystem is implemented in such a way that any buyer receives a reward for the purchases made or for participating in the referral program.
In addition, thanks to a convenient and easy-to-use mobile application, Araw tokens can be quickly and freely transferred between users. Paying with the sellers of Araw tokens buyers get cashback from every purchase. The system of payment by crypto currency is no different from our usual purchases, there is no need to understand the technology of blockade and change your daily habits. The platform has built-in artificial intelligence, which collects data about the preferences and requirements of customers. This data is used so that sellers can offer their clients the best and most profitable offers. Also, small entrepreneurs will benefit from the use of the artificial intelligence system, which will be able to receive the flow of new customers.
By obtaining a detailed analysis of the preferences of potential customers, sellers will be able to adapt their activities to the interests of customers, thereby increasing the conversion in the store and increasing the level of sales. The development team plans to launch the platform globally and make the Araw token a universal means of payment anywhere in the world. Users will be able to buy a new book in their favorite bookstore, and after that go to a nearby cafe and pay for coffee with bonus tokens.
A more detailed description of the project can be found in the project whitepaper under the link https://arawtoken.io/assets/araw_whitepaper.pdf?v1.7
Araw Pay service: Decentralized payment gateway for crypto transactions
Today, most companies and entrepreneurs have online stores where customers can make purchases, follow the lines of their favorite brands and repost the goods they like in social networks. All these online stores have one goal: to increase sales and generate profits. In addition, they all share one common element: all these trading platforms need a payment gateway, for processing transactions. Most shops use payment gateways such as Visa, Paypal, Shopify or Apple Pay.
Since crypto currency is becoming more popular in the modern economy and society, it is quite logical that it is necessary to create payment gateways adapted for the implementation of crypto-currency transactions. The e-commerce industry needs a universal integrated solution that will allow customers to freely pay with crypto-currencies, and sellers can easily accept payments and convert the received funds into any fiat currency. Such a payment gateway should function not only within the online sites, but also be used to receive crypto-payments in offline stores. It was for this purpose that the Araw Token ecosystem and the Araw Pay service were created.
What is Araw Pay?
Araw Pay is a system that allows sellers to accept payments in Araw tokens in their online or offline store. This is an open source widget that is understandable and easy to use and can be integrated with existing online stores. According to the principle of operation, the Araw Pay service is similar to similar traditional payment gateways, except that payments are made here in the crypto currency, and not in the fiat. It's not just a payment widget, it's the basis of the whole huge ecosystem called Araw Token.
Sellers connect to this ecosystem using an open API protocol, after which they receive all the benefits of a full-featured e-commerce market. To make purchases and accept payments, each user sets himself a wallet, which is available both as a web version and as a mobile application. Companies that decide to implement Araw Pay in their business make a huge leap forward in the future of e-commerce and electronic payments.
How it works?
The main advantages of Araw Pay are the convenience and ease of use of this payment service. The client will simply add the widget to the website of his online store, after which the buyers will be able to pay for goods using Araw tokens. The best way to explain how a decentralized payment gateway works for crypto-currency payments is to give an example:
1. The user buys Araw tokens in his personal cabinet and then on the website of online stores when placing an order he will have the opportunity to use the payment service Araw Pay
2. After the customer has chosen Araw Pay as the payment method, he is redirected to the login page on the Araw platform. Using the API protocol, the online store receives the required amount of tokens from the buyer's wallet.
3. If the customer decides to use this payment system for the first time, he is redirected to the account creation page on the Araw platform. The process of creating and replenishing the wallet with Araw tokens is simple and straightforward and does not take much time.
4. The owner of the online store receives from the client as payment order tokens Araw to their crypto-currency wallet.
To see more detailed examples of use, visit the project website https://arawtoken.io/
Why does Araw Pay service have all the chances to transform the retail market?
Как уже упоминалось ранее, платформа Araw Pay предлагает своим пользователям множество преимуществ. Поэтому, безусловно, у проекта есть потенциал, чтобы внести существенные изменения в область розничной торговли и электронной коммерции, а так же создать новый способ осуществления платежных операций. Многие магазины получат возможность легко и быстро интегрировать платежный виждет Araw Pay на свои сайты, что позволит клиентам оплачивать покупками токенами Araw. Затем продавцы смогут обменивать полученные токены на любую удобную фиатную валюту, с помощью платформы Araw.
The fact that the whole system works as an open API protocol makes it easy to predict that many retailers and entrepreneurs are using the services offered by the Araw ecosystem. This will transform the entire retail sector. Digital currencies will be used on an equal footing with traditional fiat ones. Because the Araw ecosystem provides a full-featured solution with all the necessary services within a single site, vendors do not have to worry about how to use several payment gateways to conduct their transactions more conveniently, quickly and with fewer commissions.
Conclusion and conclusions
In conclusion, it should be noted that one of the most powerful key components of the Araw platform is the decentralized payment gateway device. With the help of such a device, users will be able to carry out transactions directly between each other, excluding unnecessary commissions charged by intermediaries or third parties. Thanks to the technology of blocking, peer-to-peer transactions occur through the use of a smart contract that ensures the security and irreversibility of the transaction for both parties. After the buyer confirms the transaction, it is executed by a smart contract and its result is recorded in the block-registry of the ethereum network.
ICO Options
- Soft cap: 2.000.000 USD
- Hard cap: 25.000.000 USD
- Price: 1 ARAW = 0.01 USD
- Minimum purchase amount: 0.1 ETH
- Maximum purchase amount: unlimited
- Dates of the ICO: July 1, 2018-30 August
Be careful, you can get the tokens of the project only on the official site https://tokensale.arawtoken.io/ , having passed the registration procedure. Beware of scammers and phishing sites.
For more detailed acquaintance with the technical documentation of the project, as well as for receiving the latest news and updates, you can visit the online resources and social networks of the company:
Website: https://arawtoken.io/
Whitepaper project: https://arawtoken.io/assets/araw_whitepaper.pdf?v1.7
Discussion at the forum: https://bitcointalk.org/index.php?topic=3497194
Twitter: https://twitter.com/arawtoken
Facebook: https://www.facebook.com/arawtoken
Medium: https://medium.com/@TheARAWToken
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