ARAW (Araw Token ICO) — making cryptocurrency easily accessible for all by creating a decentralized payment ecosystem in the blockchain.
So far, 8.55 million tokens have been sold on their Pre-sale (Live now!). This makes ARAW token at par with the other ICOs who are doing quite well on their fund-raising campaign.
What is ARAW token? Let’s take a closer look on what it is about, see what they offer and if this could be worthy to be part of your portfolio.
The ARAW Platform
The ARAW platform has been in existent for quite a while now. It was developed for more than 2 years and has been made available as a mobile app in May 2017 and has been integrated with PayPal and Stripe. The current app already utilizes virtual tokens but not blockchain-based.
But as every other company aims for, the ARAW group wants to expand their product’s reach, thus, the launch of their ICO — this will be their means to further develop and expand their existing platform to the Ethereum Blockchain and cater to all the needs of cryptocurrency holders and also for those who aspires to get into the cryptocurrency world.
The group aims to be the forefront of the Blockchain User Adoption globally. They aim to have more and more people to get accustomed in using cryptocurrencies through the ARAW platform without the need to deeply understand the complexity of the blockchain. Also, in their platform, they have covered both the E-commerce and the payment industries to retain the usual shopping behaviors of users, no changes on this aspect will be made to prevent user inconveniences.
Aside from their goal of opening cryptocurrency to everyone, the platform’s goal is also to provide users a convenient way to pay for goods and services in a form of cryptocurrencies through their ARAW Payment Gateway and Touch and Pay Card. And when they say directly purchasing goods and services, that means you can directly pay with your cryptos through online shops and brick-and-mortar companies. Wouldn’t this be nice? It will be easier to spend your cryptocurrencies in day-to-day life.
Here are the features of the ARAW Platform:
- ARAW Pay — this is a plug and play open widget available online. It will accept ARAW tokens as payments. This can be used by merchants on their website, of which, it will function the same as any other payment gateway.
- ARAW Touch & Pay Card — in-store micro-payments will be made possible with this card. And to encourage frequent ARAW CARD usage, redeemable rewards can be earned and rapid cash in.
- Open API Platform — a publicly available application will be in place for everyone to benefit from. This will be an easy-access service without the need to dug deep into its technicalities. Every one will be able to use it from every part of the globe with ease. Through this, every user in the platform will be provided with the transparency they deserve.
- ARAW Mobile Wallet — its seamless integration with banking and cryptocurrency exchanges enables users to top-up and use their linked bank accounts to cashback ARAW tokens. At the same time, it can also be utilized to exchange BTC and ETH to ARAW tokens and vice-versa.
- Unified Reward System — as mentioned earlier, the company will be providing token rewards to customers who use the ARAW E-commerce. This in return will encourage customers to use the platform more frequently.
- E-commerce Marketplace — platform users are also given the freedom to choose, to be a buyer, seller, or both. Within the ARAW platform, an entrepreneur can post a single sale or build an enterprise-level e-commerce platform. In this marketplace, participants also have the opportunity to earn rewards from its loyalty program. Another impressive feature of this marketplace is its money–back guarantee for buyers for substandard goods purchased — this was made possible by smart contracts that generates secure escrow for all transactions and the distributed ledger system that secures the funds and will only be released to the seller if all parties are satisfied with the sale.
- Peer-to-Peer — all users can directly buy/sell goods and services with the platform without the need for intermediaries.
ICO Details
The ARAW token will be the utility token that will fuel the entire platform. It’s an ERC20 type of token and will have the ticker name: ARAW.
Presale has already started and is currently running and the 30% bonus is up for grabs. So far, 8.55 million tokens have been sold, see their website.
If you’re interested in participating in their ICO, each ARAW token is priced at USD $0.01 and accepts ETH.
A total of 5 billion tokens are in supply, of which, 3.5 billion tokens were made available for the token sale. Soft cap was set to USD $2 million and the hard cap is at USD $25 million.
The Verdict
ARAW clearly provides solutions to the usual cryptocurrency issues we have — easy cryptocurrency payment system, user-friendly, secured and has a buyer’s protection protocol in place. However, this type of platform is not new. There are other blockchain-based platforms similar to this. And the competition in getting those users to support the project might be tight.
But based on the features of their platform, they seem to have covered everything that are needed for an ideal payment plus marketplace blockchain-based ecosystem. And this can be their benchmark against their competitors.
Another thing that we can consider is that they already have an existing and fully usable platform outside of the blockchain and has been integrated with two big online payment gateways. So, with this we can establish that they have the experience and knowledge for the product.
To sum it up, ARAW token’s platform may not be the only one in the blockchain but still it is impressive due to the wide range of issues that they have covered compared to its competitors. Now, the success of this project will solely depend on how well the team will execute the features they presented and how they would maintain continuous development of the system to meet the users’ demands.
Website: https://arawtoken.io
Telegram: https://t.me/ArawTokenOfficial
Twitter: https://twitter.com/arawtoken
Facebook: https://www.facebook.com/arawtoken
